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episode 98
ruffling feathers in the wine industry

"You have to figure out what it is you’re doing differently, and what it is you’re trying to solve."
In today’s episode, Marian Leitner Waldman tells us why we should all be drinking our wine like Elizabeth Banks.
We also discuss:- the effectiveness of smart storytelling when building a brand- the solution to sustainable wine production- how leaning into humor gave her business a leg up in a seemingly serious market- how to choose authentic partnerships to connect with consumers
Watch our conversation:


Hi, I’m JJ.
Since starting the Justice Dept, I have increased women's wealth by over $60MM in less than 4 years.
Want to know what inspires me to do this work?
My clients' surprised reaction when I manage to get them much better terms for themselves and their companies, whether employment, severance, partnerships, asset sales or investments.
They often admit that they never thought they could get that result. Not even hoped.
This blows my mind.

And it refuels my lifelong drive to speak up for women. To keep fighting the fight to close the gender wealth gap, close the gender pay gap, the fight for autonomy over our bodies and our lives.
Because that’s what it comes down to.
Financial independence empowers us to ask for that divorce when things go south, quit that job where we’re not valued or even respected, and ultimately, have a seat at the table where decisions are made.
We have never had a system where capitalism was controlled by both genders.
And given that women are known to trickle down their money and use it for the community good, this is something we need to build like… yesterday.
I want to help women like you feel confident that you are properly paid, that you have the right investors, that you have someone to confide in, all of which enable you to focus on what you need to instead of worrying about what you don’t have.
