šŸŽ¤ Szn 2 of Takin' Care of Lady Business

šŸŽ¤ Szn 2 of Takin' Care of Lady Business

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Welcome to Season Two of Takin’ Care of Lady Business!

JJ is back with new episodes interviewing achievers, entrepreneurs, and high-level executives, discussing the how-to of building a business as well as the challenges while competing and thriving in both business and life!

Starting off season two, we had the incredible Aliza Licht on to talk all about building brands. Licht is the Founder & President of LEAVE YOUR MARK LLC, a multimedia brand focused on personal branding and career development that includes a bestselling book, podcast, community, and live mentorship events. In this episode, we get into:

  • How to tell ā€œpersonal brandā€ stories online through social media

  • The realization of sales engagement - not focusing on the numbers

  • Why pushing yourself and staying open to new ideas will open doors for new opportunities

  • Why determining goals for your content is essential in building a personal or company brand

  • How social media can impact your role in a company

  • Why women need to speak more about their values in building a brand

  • Examples of how to transition career paths in a way where skills and experiences honed over time can still be utilized successfully

Connect with Aliza on Instagram @AlizaLicht and her own podcast: ā€œLEAVE YOUR MARK: Freshly Brewed Career Adviceā€

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