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- š¤ Szn 2 of Takin' Care of Lady Business
š¤ Szn 2 of Takin' Care of Lady Business
š¤ Szn 2 of Takin' Care of Lady Business

Welcome to Season Two of Takinā Care of Lady Business!
JJ is back with new episodes interviewing achievers, entrepreneurs, and high-level executives, discussing the how-to of building a business as well as the challenges while competing and thriving in both business and life!

Starting off season two, we had the incredible Aliza Licht on to talk all about building brands. Licht is the Founder & President of LEAVE YOUR MARK LLC, a multimedia brand focused on personal branding and career development that includes a bestselling book, podcast, community, and live mentorship events. In this episode, we get into:
How to tell āpersonal brandā stories online through social media
The realization of sales engagement - not focusing on the numbers
Why pushing yourself and staying open to new ideas will open doors for new opportunities
Why determining goals for your content is essential in building a personal or company brand
How social media can impact your role in a company
Why women need to speak more about their values in building a brand
Examples of how to transition career paths in a way where skills and experiences honed over time can still be utilized successfully
Connect with Aliza on Instagram @AlizaLicht and her own podcast: āLEAVE YOUR MARK: Freshly Brewed Career Adviceā




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